《百家讲坛》栏目一贯坚持“让专家、学者为百姓服务”的栏目宗旨，栏目在专家、学者和百姓之间架起一座桥梁——“一座让专家通向老百姓的桥梁”，从而达到普及优秀中国传统文化的目的。《百家讲坛》栏目坚持“《百家讲坛》，坛坛都是好酒”的节目制作理念，不断培养专家、学者的公众意识，不断强化媒体为受众着想的服务意识。经常重拳出击，力推精品，打造更多具有公众意识的专家、学者，最终实现多方共赢。-" Lecture Room"　column has consistently adhered to " Let the experts and scholars for the people services"　sections purpose section of experts, scholars, and to build bridges between people- " let the experts a bridge leading to the common people" , so as to achieve universal quality The purpose of traditional Chinese culture. " Lecture Room"　section adhere to the " "　Lecture Room " , the altar altar are all good wine"　programming philosophy, and constantly raising experts, and scholars of public awareness, media audiences continue to strengthen the sake of the sense of service. Often strike out, pushing boutique, build greater public awareness with experts, scholars, and ultimately win-win situation.