而一个搜索引擎友好的个人网站，应该方便搜索引擎检索信息，并且返回的检索信息让用户看起来有吸引力，这样才能达到搜索引擎营销的目的。为了说明什么是网站对搜索引擎友好，我们不妨看看对搜索引擎不友好的网站有哪些特征：

（1）个人主页中大量采用图片或者Flash等Rich Media形式，没有可以检索的文本信息是搜索引擎无法有效的自己名字进行抓取收录。

-Kirin enterprise ( Hongkong) Limited company is a specialized in foreign trade companies, the main products are bag, belt and other daily necessities. Main business is received from a customer orders to purchase their own raw materials, and then get to the local processing factory production. However, because the bag material constituting the complex, including the material, cloth, hardware, accessories and other trivial materials, coupled with the orders of the frequent (one month order estimation of one hundred thousand package ), so the artificial management fallible, causing unnecessary losses. Moreover, manual management because of variability of large, low efficiency. Allows the company to expand.