CRM客户管理系统
1.　　CRM的概述
（1）什么是CRM（Customer Relationship Manegement）

　　　客户关系管理,是利用相对应的信息技术以及互联网技术来协调企业与顾客间在销售，营销和服务的交互，向客户提供创新式的个性化的客户交互和服务的过程，其最终目标是将面向客户的各项信息和活动集成起来，组建一个以客户为中心的企业，实现对面向客户的活动的全面管理。

（2）CRM的功能模块
客户信息管理、联系人管理、客户拜访管理，综合查询，统一分析，系统管理。(CRM Customer Management System
1. Overview of CRM
(1) What is CRM (Customer Relationship Manegement)

Customer relationship management is a process of coordinating the interaction of sales, marketing and service between enterprises and customers by using corresponding information technology and Internet technology, and providing innovative and personalized customer interaction and service to customers. Its ultimate goal is to integrate all kinds of information and activities oriented to customers, to form a customer-centered enterprise, and to achieve customer-oriented. Overall management of activities.

(2) Functional modules of CRM
Customer information management, contact management, customer visit management, comprehensive query, unified analysis, system management.)